Corporate Digital Signage

It doesn't matter what industry your corporate is in – first impressions count. To leave a lasting memory with visitors and business partners, you need to inform the target audience quickly and efficiently in today's dynamic world.

Corporate Digital Signage

Traditional ways of publishing information on analog print media such as posters or boards also work, but they are becoming too expensive and are no longer in keeping with the spirit of the times.

How do you get relevant messages to consumers in a targeted and efficient way and create a positive image for your business? Learn all about the possible applications of digital signage in your company in this article.

How can your Corporate use Digital Signage?

Corporate Digital signage is a great way to communicate the benefits and specialties of your business to visitors and business partners. You create dynamic and impactful content for your visitors while saving time and money. Professional digital video panels in the lobby or conference rooms convince customers, strengthen corporate culture, inform and bring teams together.

Messages can be consistently communicated in a variety of ways using digital signage. With digital signage in the entrance area (foyer, lobby), you create and manage information easily. These increases brand awareness and informs potential customers about additional promotions or buying benefits.

#1 Welcome messages at the reception desk

Would you like a personal welcome on a large video wall? With the appropriate digital signage screens at the reception, you welcome your visitors impressively and also convey initial information about your company.

Modern digital signage technology makes it easy to present daily updated company information on digital whiteboards or to highlight special achievements of a team. Highlighting special successes not only strengthens the colloquially known first impression, but also employee cohesion.

#2 Digital Information Panels

Information for visitors, employees or business partners needs to be up to date at all times, otherwise it loses its value. With an info display, this becomes a piece of cake.

Optimize your internal communication strategy by informing visitors about upcoming events or new products on a digital information board. Or use infoboards to direct visitors to the conference room.

With the right information display software, you update content when and as often as you want. High flexibility, plannability and location independence are among the greatest advantages of corporate communication with digital signage.

#3 Digital Door Signs

Today, the use of digital door signs is also widespread, which is most often encountered at convention hotels, office buildings and conference zones.

Thanks to smart sensor technology and networking, digital door signs are true all-rounders. They present employees and visitors with all the important information about planned events on interactive LED displays.

They act as signposts for visitors and even provide support with automated room bookings.

#4 Projekt Overview & Status

Digital signage integrates excellently not only in the lobby or in the employee restaurant. The infoboards can also show internal projects. With suitable software, you use the screens simply as a project overview and status query.

More possible Applications

Other uses of digital signage in your company include:

  • Queue management
  • Welcome views
  • Daily site news
  • Event notifications
  • Tracking of daily targets
  • Project status information
  • Success visualization
  • News on Social Media channels
  • Scheduling of employees
  • Interesting facts

What are the advantages of Corporate Digital Signage

The use of corporate digital signage is very broad and offers a wealth of different benefits such as process automation and real-time information. Furthermore, screens communicate a more modern look and feel, increase attention and boost employee productivity.

Real-time information

Digital signage technology plays to its advantages by displaying any content, regardless of time or location, on networked display devices within corporate boundaries.

Networked digital infoboards present important messages to staff, such as site news, emergency plans or executive board notices. Combined with real-time information, digital signage is a powerful tool and keeps your workforce up to date.

Automated Processes

Digital signage systems are a smart way to deliver information to the right place and to the target audience. An important advantage of these systems is in, the dynamics of the individual information. Depending on the time of day or the specifics of the events taking place, they can be automatically adjusted.

In a staff restaurant or café, for example, the displays show a breakfast menu until a certain time, and from noon on, dishes from the lunch menu appear there.

Interactive display monitors that present content to employees when they are nearby or ask for their feedback are also conceivable.

Increased Employee Productivity

Thanks to digital signage, internal information becomes much easier to convey than printing out or sending countless e-mails. In addition, dynamic content remains in the memory much better than conventional information transfer.

Employees benefit directly from the increase in knowledge. Studies show that good internal communication increases employee productivity by 25%.

Increased Attention

Increase your employees' attention by displaying important breaking news via digital message boards. After all, messages can easily get lost in your employees' inboxes, Slack, MS Teams or even the corporate intranet.

For broadcasting important information that everyone should see, digital signage video walls are a snappy and effective way to go. Especially for the staff without a screen workstation.

Professional appearance

Using digital signage video screens in offices or production facilities is not only a very effective method of communicating with staff. Digital display devices also have a very positive effect on your business partners and visitors and testify to a professional appearance of your company.

Which Digital Signage solutions are available for Corporations?

The following digital signage solutions are especially suitable for corporate communication:
  • Digital advertising displays
  • In-store Marketing
  • Digital Signs
  • Signage Totems
  • Digitale door signs
  • Video Walls
  • Digital bulletin boards

For the solutions listed, SmilControl's Digital Signage Software helps you implement them with unique freedoms.

Conclusion

Corporate Digital signage is and will remain a very promising way to make your company more attractive, both visually and informatively. We looked at the individual advantages in detail now. Whether this is to realize pure marketing success, or whether it is to increase the productivity of the respective team, is completely irrelevant. Due to the flexible design with digital signage, your company can pursue and realize different goals. Simply unbeatable.


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SmilControl GmbH
Niederaue 1a
D-30419 Hanover

Germany

☎ +49 (0) 511 - 96 499 560

Local court Hanover
HRA 221981
VAT-Id: DE 281 780 194

Authorized to represent:
Nikolaos Sagiadinos