In February 2011, as part of a contracted project, we just happened to find out how urgently the digital signage market needs a scalable standard software based on SMIL. It was time to find a simple CMS that could deliver video and images to a server for hundreds of IAdea branded media players.
The tried and tested CMS core already existed. Now it was time to develop an operating concept and then to program the first prototype with the management of players and playlists. SmilControl was born.
Moreover, we were right with our market analysis: Faster than expected, initial companies signaled their interest in our software. On the basis of reseller contracts, these were integrated into the development and many additional features corresponding to their wishes were developed. This SmilControl is matured not only for, but also with the needs of the market and directly on the customer.
The prototype quickly became an adult system that scales very well through distributed service architecture and has been stable for our customers for years.
Since February 2012 SmilControl OHG has distributed the management software SmilControl. Both end customers and resellers have been part of our customer base ever since.